Together, We Make a Difference

Respect, sustainability and humanity are values deeply ingrained in the DNA of REAWAKE. Our love for nature is as profound as our affection for beautiful fashion treasures.

Consequently, we continually strive to find ways to exemplify and raise awareness about how circular economy principles can be embraced and how, together, we can make a difference.

We are thrilled to introduce our new project: REAWAKE Impact!

What is REAWAKE Impact?

REAWAKE Impact embodies our mission to always give back. While REAWAKE features an impressive re-sell rate of nearly 80 % (finding a new home for 8 out of 10 treasures entrusted to us), there are still treasures that do not find new owners. If these treasures remain unclaimed after a defined period, they are deposited with us. Believing firmly in circularity, we don't wish to store these beautiful treasures but rather find a way to reintegrate them into the usage cycle.

How do we realise this mission?

To achieve this, we typically reduce the prices of these treasures by 50%, sell them under the label REAWAKE Impact, and utilize the proceeds to support organizations, projects, and initiatives aligned with our values. To kick-start, we are donating the proceeds to FASHION REVOLUTION.



Fashion Revolution is a global movement advocating for an ethical and sustainable transformation in the fashion industry. It was founded in response to the devastating collapse of the Rana Plaza factory in Bangladesh in 2013, which claimed numerous lives.

"We educate about injustices, celebrate sustainable alternatives, and demonstrate how every individual can use their voice and clothing choices to make the fashion world safer, more transparent, and fairer. Fashion Revolution is a movement with style and substance, empowering, activating, and motivating."


There are countless excellent programs and charities worthy of support. We have deliberately chosen to promote projects that share our mission and vision: a shift in the fashion industry towards a sustainable future. Sustainability is not just a matter of the heart for us; it is one of the main reasons why we do what we do. We strive to raise awareness about the impacts of the fashion industry and advocate that circular fashion is the future. A transformation in the current fashion industry is imperative. And that's precisely what FASHION REVOLUTION fights for. Through their communication efforts and platform, we are closer to our shared goal of fostering conscious consumer behavior and positive change in the industry.

Together for a Better World

REAWAKE Impact not only enables the acquisition of affordable, unique treasures but also supports valuable initiatives like FASHION REVOLUTION. Together, we raise awareness among our fellow beings about the impact of their purchasing behavior on our environment and what changes we can effectuate.