Respect, sustainability and humanity are values deeply ingrained in the DNA of REAWAKE. Our love for nature is as profound as our affection for beautiful fashion treasures.
Consequently, we continually strive to find ways to exemplify and raise awareness about how circular economy principles can be embraced and how, together, we can make a difference.
We are thrilled to introduce our new project: REAWAKE Impact!

What is REAWAKE Impact?
REAWAKE Impact embodies our mission to always give back. While REAWAKE features an impressive re-sell rate of nearly 80 % (finding a new home for 8 out of 10 treasures entrusted to us), there are still treasures that do not find new owners. If these treasures remain unclaimed after a defined period, they are deposited with us. Believing firmly in circularity, we don't wish to store these beautiful treasures but rather find a way to reintegrate them into the usage cycle.
How do we realise this mission?
To achieve this, we typically reduce the prices of these treasures by 50%, sell them under the label REAWAKE Impact, and utilize the proceeds to support organizations, projects, and initiatives aligned with our values. To kick-start, we are donating the proceeds to FASHION REVOLUTION.
